Best Place to Buy Email Lists: 10 Services Compared

Will Cannon
Last updated on June 11, 2024
Table of Contents

Finding potential buyers is hard, especially when you need many of them. And, when you’re buying email lists, purchasing a faulty one can deeply impact your results. This article will discuss the best places to buy email lists. These will give you reliable data, custom-built email lists, and access to millions of potential users.

By the end of the article, you’ll know how to find the best place to buy leads.

Let’s get started.

Quick watch: We’ve compared 7 lead generation tools below. But if you want to find hot leads searching for a service like yours right now, use the intent data of UpLead. 🔥 Try it free here.

Let’s get to it.

1. UpLead

Why Choose UpLead for Your Email List Needs?

Enhance your prospecting with UpLead. It’s all about getting the right, verified email addresses for your outreach campaigns.

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    • Up to 170
    • 170-399
    • 400-999
    • 1000+

    With UpLead, you’ll not only build a clean prospecting list that you can plug into your sales tools and generate new leads from—you’ll get ready-to-buy prospects using its intent data

    UpLead gives you access to a large database of over 155 million professional profiles. Browsing is very easy. You can search your target prospects using 50+ filters, find the leads you need for each email campaign, and download the data.

    UpLead gives you access to a large database of over 54 million professional profiles.

    Your emails get verified in real-time by UpLead, which verifies them right before you download them to ensure that each email is valid.

    But data is only as good as its accuracy.

    That’s why UpLead’s data comes with a 95% accuracy rate. That way, you know you’re getting active emails.

    Start with UpLead today and grab 5 free leads.

    Start Your 7-Day Free UpLead Trial

    Lead generation doesn’t have to be all that painful. With UpLead, you can easily connect with high-quality prospects and leads to grow your company.

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    Features & Capabilities

    Rating: 5

    UpLead can enrich your data, freshen up your lists, and create email lists from scratch. Its Chrome extension allows you to generate leads for your email lists as you browse sites like LinkedIn, so the information you need is always at your fingertips.

    Usability

    Rating: 5

    UpLead’s UI is so intuitive that anyone can start using it in a few minutes. This minimizes training sessions and allows your salespeople to start selling as soon as possible.

    Pricing

    Rating: 5

    UpLead offers you a free trial with 5 credits. Paid plans begin at $99/month, and you’re not locked in for a year. When you consider how much is included, such as the number of contacts and the data accuracy guarantee, you will see that no one gives you this much for this little.

    Get started with UpLead today.

    2. Lusha

    Lusha is a good list broker to help businesses create a mailing list for direct mail and other marketing strategies.

    Lusha is a business database that generates email lists users can purchase. The data generated with Lusha may even include personal profiles and phone numbers.

    The simple UI has an API to integrate it with your existing tools. You can also search the database for personal and professional email addresses.

    Features & Capabilities

    Rating: 4

    Lusha has good integrations with tools like Salesforce, LinkedIn, and Twitter and an API to integrate it with other tools. Plus, it allows users to buy some personal email lists. However, its data isn’t guaranteed, and only emails are validated.

    Usability

    Rating: 5

    Lusha has a very simple and colorful UI, and it’s easy to use with minimal training.

    Pricing

    Rating: 4

    Lusha offers users a free account with up to five searches per month, and its professional pricing starts at $99. However, the best features are locked behind the most expensive plans, not offering bulk data enrichment unless you pay for custom pricing.

    We are known as one of the best Lusha alternatives for a good reason!

    3. Lead411

    Lead411 is another lead generation platform that lets users buy custom email lists

    Lead411 is another lead generation platform that lets users buy custom email lists and generate lead information to go with them.

    The data the tool can generate may help users score leads, allowing them to find leads in bulk and funnel them into the right marketing campaigns.

    Features & Capabilities

    Rating: 4

    Like other lead generation platforms, Lead411 allows users to search for leads and filter them through the right criteria. However, the Chrome extension only works for LinkedIn, and the platform lacks features that are common to other tools.

    Usability

    Rating: 5

    Lead411 has a simple interface that’s easy to use.

    Pricing

    Rating: 4

    Although their pricing is within the industry’s average, the platform doesn’t seem to guarantee its data.

    4. Hunter

    Hunter is another platform that allows users to buy generated email lists based on specific data points.

    Hunter is another platform that allows users to buy generated email lists based on specific data points.

    The platform also offers bulk data enrichment and provides email verification to give users a better deliverability rate.

    Features & Capabilities

    Rating: 4

    Hunter doesn’t seem to offer surprising features, giving its users only the common features they may expect. That’s why this simple tool is better used with other lead generation tools.

    Usability

    Rating: 5

    Hinter.io has a simple UI. The lack of advanced features makes it a very straightforward tool.

    Pricing

    Rating: 4

    Hunter’s pricing starts at $49 per month for 500 monthly searches and 1,000 verifications. However, the lack of advanced features, a data guarantee, or even advanced validation tools means users will likely need to pay for other tools to use with.

    UpLead is one of the best Hunter.io alternatives in the market.

    5. Skrapp

    Skrapp is a business database that can be used to extract emails and buy email lists.

    Skrapp is a business database that can extract emails and buy email lists.

    The tool also features a Chrome extension that can help users generate emails from LinkedIn and add them to the email addresses they receive.

    Features & Capabilities

    Rating: 4

    The tool has the features users may expect, like a LinkedIn extension, bulk searches, and data enrichment, but it lacks more advanced features.

    Usability

    Rating: 5

    The platform is easy to use and familiar to use.

    Pricing

    Rating: 4

    The most affordable plans lock you in a one-year contract.

    6. SimilarWeb

    SimilarWeb’s MarketingSpace allows users to study competitors’ strategies to make better data-driven decisions.

    SimilarWeb’s MarketingSpace allows users to study competitors’ strategies to make better data-driven decisions. The data can be gathered to create better SEO-friendly content to outrank competitors. 

    The platform also offers sales intelligence tools to generate email lists, although details on the data or its reliability are hard to find.

    Features & Capabilities

    Rating: 5

    The platform is a full suite of tools that seamlessly integrate, so it’s better for users in need of more than just email lists.

    Usability

    Rating: 5

    SimilarWeb features a very intuitive platform and is available for mobile and desktop apps.

    Pricing

    Rating: 3

    Its pricing is only available by contacting the billing department, and it reflects how lead generation is merely an add-on for a much larger suite.

    7. Cognism

    Cognism allows users to buy email lists by finding email addresses in its 400 million profile database.

    Cognism allows users to buy email lists by finding email addresses in its 400 million profile database. 

    The platform also features a Chrome extension to generate emails as users browse the web, and it verifies all the emails it sells. The platform itself, however, seems to lack a proper quality guarantee.

    Features & Capabilities

    Rating: 4

    The platform has multiple prospecting and sales tools, allowing its clients to buy and use email lists.

    Usability

    Rating: 4

    Since it’s a large platform, learning to use it fully may take longer than with more straightforward tools.

    Pricing

    Rating: 4

    Although Cognism doesn’t feature its pricing online, users report that the tool starts at $750 per month, which is somewhat high — especially if users only want to generate email lists.

    We consider ourselves the best Cognism alternative in the market.

    8. D7 Lead Finder

    D7 Lead Finder is a lead generation tool that allows users to find and buy emails.

    D7 Lead Finder is a lead generation tool that allows users to find and buy emails. The tool claims to have over 65 million profiles and offers five free searches per day.

    However, it’s odd that the platform includes some grammar mistakes, so it may not be great for users looking for English-speaking leads.

    Features & Capabilities

    Rating: 3

    Even at its lowest tier, this platform lacks email verification and has very limited features and no tool integrations or other essential features.

    Usability

    Rating: 4

    D7 Lead Finder has a fairly odd UI that’s not hard to use but not as intuitive or streamlined as other platforms.

    Pricing

    Rating: 4

    Although the pricing seems affordable, it’s only good for casual users or users looking for data to search, process, and validate with separate tools.

    9. Apollo.io

    Apollo.io is another database-focused tool that allows users to search through over 200 data points to generate email lists.

    Apollo.io is another database-focused tool allowing users to search over 200 data points to generate email lists. 

    The platform also has an AI that proactively scans the database for users and finds potential leads.

    Features & Capabilities

    Rating: 5

    The platform offers a LinkedIn lead generation tool in the form of a Chrome extension and proactively offers users potential leads.

    Usability

    Rating: 5

    Apollo.io’s UI is easy to use.

    Pricing

    Rating: 4

    The platform has a somewhat inconvenient pricing system that forces users to get more seats in an account to be able to buy more leads. There are also reports of some bad email addresses filtering through to customers every now and then.

    UpLead is one of the top Apollo.io competitors you can use.

    10. Lead Forensics

    Lead Forensics allows users to turn website visitors into leads one step at a time.

    Lead Forensics allows users to turn website visitors into leads one step at a time.

    The platform identifies new leads as users browse the website and leverages that data to generate emails and other key information based on it.

    Features & Capabilities

    Rating: 5

    The innovative platform has multiple features to generate leads based on traffic alone, gaining visitor insight and the data to use it properly.

    Usability

    Rating: 4

    The platform has a learning curve, and it takes a bit more effort to set up and use it fully.

    Pricing

    Rating: 3

    Reports claim its pricing starts at $69 per month, which seems excessive unless the website already has a lot of traffic.

    Where to Buy Email Lists: Our Review Criteria

    This is the criteria we used when reviewing potential sources for email lists. This criterion ensures fairness when reviewing each tool. 

    That way, you know you’re getting the best tools, and you’ll understand what makes them the best.

    Comparison Factors

    Here are the comparison factors we used to review the tools:

    Features & Capabilities

    The features and capabilities must directly help you generate better email lists. Simply counting features would never give us an idea of how good or bad a tool is. Instead of focusing on the number, we focused on their usefulness. 

    Rating Scale

    Based on that description, we developed the following rating scale:

    1. very limited features
    2. below-average features
    3. average features
    4. above-average features
    5. very feature-rich

    Usability

    The most capable tool in the world is useless if users can’t figure out how it works. And the longer it takes for users to figure out a new tool, the longer your training will be. That’s why we looked at how user-friendly each tool is, confirming its ease of use immediately.

    Rating Scale

    Here’s our usability rating scale:

    1. very hard to use
    2. below-average ease of use
    3. average ease of use
    4. above-average ease of use
    5. very easy to use

    Pricing

    The best tool is one you can afford. Some tools are very expensive and do not necessarily provide better tools than their competitors. You may be surprised by the affordable plans and better features of less-expensive tools.

    That’s why, instead of focusing purely on the price factor of each solution, we focused on how their cost reflects their value.

    Rating Scale

    Here’s how our pricing scale works:

    1. very poor value for money
    2. poor value for money
    3. the average value for money
    4. good value for money
    5. very good value for the money

    FAQ about Buying Email Lists 

    Here are the answers to common questions about buying email lists:

    What are email lists?

    Email lists are the product of lead generation techniques. They typically have email addresses and include info such as the owner’s name and other data relevant to email marketing.

    How are email lists generated?

    Email lists are usually generated through lead-generation tools. These tools generate email addresses based on the user’s target audience. It then shows the user’s potential leads and allows them to download up-to-date data for their email marketing efforts.

    Where can I buy targeted email lists?

    Email lists are best when bought from lead generation tools. Good lead generation tools give users email addresses and relevant, up-to-date data they can use to send the right marketing messages.

    Is it legal to buy an email list?

    It is not illegal to buy an email list. Legality has more to do with how email addresses are used. For example, emails should always offer ways to opt out of the email database.

    Is it expensive to buy an email list?

    Buying the right email list will pay for itself properly and will be generated far faster than an opt-in email database. The right tools allow you to buy email lists that are reliable and profitable. You can also build free email lists, but it takes time and effort.

    Can I buy an email list by industry and/or by zip code?

    Yes, multiple lead generation tools have location criteria like city and postal address that allow you to access leads based on their zip code.

    Is buying email lists worth it?

    Yes, when using a reputable data provider that offers reliable mailing addresses, buying mailing lists can be worth it.

    Build a clean and profitable list

    As we’ve seen, not every email list provider lets you buy the right addresses for your email campaigns.

    UpLead offers you a 95% accuracy guarantee and all the features you need to buy the best email lists for your marketing campaigns.

    Additionally, with UpLead’s intent data, you’ll get ready-to-buy leads that are more likely to close.

    Get started with UpLead today. 👇

    Start Your 7-Day Free UpLead Trial

    Lead generation doesn’t have to be all that painful. With UpLead, you can easily connect with high-quality prospects and leads to grow your company.

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