Category: Sales

Sales Targeting: What It Is & Why It’s Important

February 17, 2022

Meeting sales goals can be a challenge for any company. However, with the right sales targeting strategies, you can dramatically improve your conversion rates and

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LinkedIn Sales Navigator Cost & Pricing Plans (2025)

October 1, 2025

LinkedIn is a great tool for networking and connecting with people from around the world, but it’s also incredibly useful for B2B sales. In fact, ...

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AI Lead Generation: Complete Guide + Top Tools

October 1, 2025

I’ll be honest: when I first heard about AI revolutionizing lead generation, I was skeptical. Another buzzword promising to solve every sales problem? But after ...

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Demandbase vs. 6sense: Full Comparison Guide

August 19, 2025

Demandbase and 6sense both promise sharper deal flow, yet they start from opposite ends of the ABM map. Demandbase puts heavy weight on rich account ...

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How to Identify & Reach Business Decision Makers in 2025

August 19, 2025

\An essential part of making successful B2B sales and achieving business growth is reaching the right person. You could have the best pitch and product ...

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What is LeadIQ: Key Information for 2025

August 18, 2025

According to research from HubSpot, 40% of salespeople say that prospecting is the hardest part of their job. It’s easy to see why, as finding ...

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Crafting the Perfect Cold Email Follow-Up + Templates

August 18, 2025

According to a McKinsey study, email is one of the most effective channels to generate new customers, and is a whopping 40 times more effective ...

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Account-Based Marketing Software: 21 Top Tools, Compared

July 11, 2025

Companies that use account-based marketing (ABM) see a 48% increase in their revenue per account. This makes it one of the best strategies for any ...

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What is 6sense? A Guide for 2025

June 13, 2025

Many of the fastest growing B2B companies use sales intelligence tools to gather relevant insights about prospects, improve lead generation, and close more deals. Among ...

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Cognism vs. UpLead: Full Comparison for 2025

June 13, 2025

Struggling to find quality leads that convert? You need a sales intelligence platform. Two top contenders are Cognism and UpLead, but they’re not identical. Each ...

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Category: Sales

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