lead-generation-specialist

What Is a Lead Generation Specialist? Job + Skills

If you’re a sales and marketing professional, understanding the role of a lead generation specialist is essential to building successful campaigns. To optimize customer outreach efforts and increase B2B lead generation results, many teams are turning to dedicated specialists who can provide strategic insights into the best practices for customer acquisition. From executing prospecting initiatives,

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inbound vs outbound sales

Inbound vs Outbound Sales: Differences & Use Cases

Inbound vs. outbound sales. Which strategy is better? It’s the sales debate that has raged on for decades. What are they? How do they differ from one another? Which is ideal for your business? This article will cover everything you need to know, including the following: Let’s get started. Inbound vs. Outbound Sales: The Main

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sdr-manager

SDR Manager: An Inside Look at an SDR Manager Job

Hiring the right manager is critical to developing your sales potential. After all, if you’re looking for someone who can help catapult your organization into new growth territories, you need a team leader who understands the complexity of business development in today’s fast-paced sales environment. SDR managers primarily lead and manage a sales development representative

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apollo.io-pricing

Apollo.io Pricing & Plans: Is It The Right Tool For You?

Apollo.io is one of the most popular B2B sales intelligence platforms today. Its contact database provides companies with high-quality leads that their sales teams can convert into paying customers. But is Apollo.io as good as advertised? What about its pricing plans? How does it compare to the competition?  In this article, we’ll cover everything you

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