To survive (and thrive), every business needs a steady stream of new leads, which will keep your sales team busy and help them to push your revenues higher and higher. Finding new leads isn’t always an easy task, though. To uncover them, businesses must adopt a range of lead generation techniques, and they’ll have to know when to buy leads and how. It’s often essential to the very survival of their business.
But fear not! This piece is here to help.
Here, we’re going to go through:
- The times when you should buy leads
- The key types of leads you can buy
- What you need to know before buying leads
- 15+ websites where you can purchase leads
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When Should You Buy Leads?
Thinking about buying leads, but you’re not sure if it’s the right time?
Here’s a look at the main situations in which you’ll likely want to consider purchasing leads:
Your pipeline is empty
It’s critical that leads flow steadily through your sales pipeline – and so you should carefully monitor your pipeline at all of its stages, to make sure that it isn’t empty. Leads are like oil for your sales team: guarantee a consistent flow, and your sales team will be able to get the results that you need.
You need to generate new business quickly
If your revenue levels are starting to wane, then you must intervene and make the necessary adjustments. Depending on your particular circumstances, you might find that it makes sense to quickly purchase new leads and try to secure new business to resolve your issues. This is especially true with small businesses. Small businesses don’t have the budget for complex sales and marketing campaigns, and may instead simply purchase contact information of potential leads.
You are launching a marketing campaign
If you are launching a fresh marketing campaign to reveal a new product or to target a new audience, you’re going to need to deliver it to the appropriate leads. At the outset of a new campaign, it often makes sense to buy the leads you need.
What Types of Leads Can You Buy?
Have you decided that it’s time to buy some leads? Here’s a look at the main types of leads you can purchase.
Sales Leads
Businesses often purchase relevant, and high-quality sales leads to sell directly to them. Those leads will be carefully chosen according to diverse, firmographic information.
MLM Leads
Multi-level marketers rely upon fresh leads to sell products and services to new groups of people. Those marketers will make use of a host of techniques to acquire leads, and they’ll undoubtedly buy leads on a regular basis.
Real Estate Leads
Real estate is a highly competitive field that requires realtors to maintain high-quality databases of both buyers and sellers. This is why realtors will purchase real estate regularly leads to get the best results possible. Here’s how to get realtor email lists using different strategies.
SEO Leads
SEO agencies deliver amazing results for businesses worldwide, but a high level of competition makes lead generation difficult. This is why many SEO agencies will buy SEO leads to fuel their pipelines.
Web Design Leads
Web design agencies and boutiques have a lot of competition. The nature of their work means they’ll need to work on a one-off basis with a host of customers, so naturally, they’ll purchase leads to fuel their business with fresh customers. Here’s how to acquire web design leads.
Business Loan Leads
Business loan lenders have to constantly play the field and monitor a range of industries if they’re going to finance businesses. Lots of lenders purchase leads to identify potential borrowers quickly.
Franchise Leads
Franchisors and brokers also need to obtain quality leads if they’re going to achieve their objectives. The ability to purchase leads is a powerful opportunity for those parties, and they’ll leverage it regularly.
What Do You Need to Know Before Buying Leads?
Now that you know when to buy leads and which ones to purchase, let’s dive deeper into what you need to know before buying leads:
The quality of lead data can vary between providers
The quality and accuracy of your data are everything. If you purchase from an untrustworthy source, you might find that the integrity of your data is compromised and that you will have paid for low-quality data, which you now can’t use.
It’s extremely critical that you understand that lead data quality can vary greatly from one provider to the next. This is why it’s so important to read about the different providers out there carefully and about whether or not they can meet your needs.
You should be sure to do your research and check out platforms like:
- G2 Crowd
- Capterra
- Google Reviews
- Social media Reviews
- Real estate groups and blogs
- Sales and marketing blogs and articles
You should invest the time to find competitive pricing
Lead providers also vary greatly in terms of their prices and pricing structures. Before you decide on a provider, you’ll want to assess their offering carefully, and whether or not it truly meets your needs.
Some lead providers will offer credits and tokens, for instance – which is great if you’re looking for flexibility and control over your purchases. Other providers will offer package deals, though, which could leave you stuck with useless leads at the end of the day.
As always, do your research, and be sure to reach out to your providers if you have any questions – if they’re legitimate provider who cares about your results, you’ll certainly get a fast and accurate response.
You must develop a strong cold outreach strategy
If you make the decision to purchase leads, you’ll also need to have a strong outreach strategy in place. A well-defined outreach strategy will help you make the most of your new leads and connect with them successfully.
If you’re looking to get your cold email strategy off the ground, check out our cold email templates and 56 examples that get responses.
15+ Websites That Allow You to Buy Leads
Now that we’ve covered when it makes sense to buy leads and what you need to pay attention to, let’s take a closer look at the best lead providers out there.
For your convenience, we’ll introduce the platform, outline the lead purchasing process, explore the pros and cons, and then examine the pricing.
1. UpLead
UpLead is a lead generation platform that makes it simple for businesses to find the right contacts. The platform gives you access to 108+M B2B contacts across a range of industries including real estate, SEO, web design, software, construction, and more.
Pros
- Over 108 million high-quality business contacts
- Build targeted lists using high-quality verified data
- Search through specific contacts and companies
- Enrich and enhance your own data
- Find market-ready leads via Intent Data
Cons
- A small number of contact details are outdated
Pricing
- Free trial: $0 with 5 credits
- Basic: $99/month with 200 credits
- Plus: $199/month with 500 credits
- Professional: $399/month with 1,500 credits
2. Megaleads
Megaleads is a lead purchasing platform that helps businesses of all sizes to purchase quality leads. Users pay in batches for lead lists, which can be downloaded into .CVS files for local use.
Pros
- Competitive rates
- Straightforward to use
- Free trial available
Cons
- No complementary features or functionality
- Complaints about customer service
- Lead data is often inaccurate
Pricing
- Silver: $59/month per 1,000 downloads
- Gold: $159/month for 10,000 downloads
- Platinum: $279/month for 50,000 downloads
3. Lead Roster
Lead Roster allows marketers to buy and sell curated email lists in any industry. Marketers can use this platform to purchase specific and targeted mailing lists on a one-off basis.
Pros
- Browse lead lists according to industry
- Regularly updated with new lists
Cons
- Lack of quality control
- No additional features or functionality
- Some complaints about lead accuracy
Pricing
- Prices vary from one mailing list to another
4. Salesfully
Salesfully is a B2B and consumer lead purchasing platform, which focuses primarily on the USA. It offers a versatile platform that can be used to purchase both B2C and B2B sales leads.
Pros
- Easy to use
- Download history to find previous purchases
- Unlimited searches
Cons
- A lack of search features
- Complaints about lead accuracy
Pricing
- Pay as you go: $29/month
5. BuiltWith
BuiltWith gives marketers the ability to find out which technologies are used to certain power websites, thus granting companies that offer technical products and services the ability to narrow down their search and target the right leads.
Pros
- A wealth of technical information
- Features such as lead generation and CRM integrations
- A legitimate platform trusted by big businesses
Cons
- Somewhat complex to use
- Expensive and not always the best fit
Pricing
- Free for individual site lookups
- Basic: $295 per month
- Pro: $495 per month
- Team: $995 per month
6. Leadrop
Leadrop empowers business owners to collect quality leads to lower marketing costs and grow their businesses. The platform caters to both the purchase and sale of leads through its lead platform.
Pros
- Covers a number of industries
Cons
- Not forthcoming with pricing
- Some complaints about data accuracy
Pricing
- Prices vary depending on specific purchases
7. Dun&Bradstreet
D&B is a sales acceleration solution that gives marketing and sales professionals the ability to leverage data and analytics to grow their businesses. The platform offers lead information alongside a host of additional features and operates on a subscription basis.
Pros
- Records are updated on a regular basis
- The data is renowned for its quality
- Lots of search filters
Cons
- The ease of use isn’t the best
- Not all fields are explained properly
- Lack of filters to extract data
Pricing
- Pricing is available upon request
Note: UpLead is considered one of the best Dun and Bradstreet competitors today.
8. Easyleadz
Easyleadz provides the direct contact numbers of professionals. Marketing and sales professionals can use this extension to automatically find contact information when browsing social media profiles like LinkedIn.
Pros
- Offers a single-click install
- Provides accurate contact numbers
- Great for direct contact
Cons
- Limited functionality
- Not always accurate
Pricing
- Free trial: 5 free credits
- Single: $29 for 40 numbers a month
- Studio: $69 for 130 numbers a month
- Business: $139 for 300 numbers a month
9. Aeroleads
Aeroleads is a lead platform that empowers marketers and sales professionals to find the emails and phone numbers of decision-makers. The intuitive extension makes adding prospects directly from their social profiles easy.
Pros
- Offers a simple Chrome extension
- Search using a range of data points
- Generally reliable information
Cons
- Might have difficulties finding leads in some industries
- Not always accurate data
Pricing
- Take Off: $49 for 700 credits
- Climb: $149 for 2,500 credits
- Cruise: $499 for 10,000 credits
- Enterprise: According to requirements
10. Cloudlead
Cloudlead is a lead provider that helps marketers and salespeople unlock prospecting at scale. They offer a cloud-based platform that can be used to create custom list requests and purchase leads.
Pros
- Quality leads
- Helpful customer support
- Responsive vendor
Cons
- A lack of case studies
- Lead delivery can take time
- The bounce rate is sometimes quite high
Pricing
- Starter: 500-1000 leads per month
- Growth: 2000-5000 leads per month
- Professional: 5000-10,000 leads per month
11. Leadiro
Leadiro gives businesses access to a huge number of contacts. You can then use the platform to quickly identify, reach, and engage those prospects. It’s possible to access leads through the Leadiro platform.
Pros
- Efficient and easy to use
- Diverse functionality
- Possible to tweak searches
Cons
- UI is somewhat dated
- Lack of communication
- Some complaints about data accuracy
Pricing
- Free: Database access, but no downloads
- Professional: $99 for 500 contact downloads per month
- Business: $249 for 2,500 contact downloads per month
- Premium: $300 for 5,000 contact downloads per month
- Enterprise: According to your needs
12. DiscoverOrg
DiscoverOrg is a business contact database that helps businesses to build targeted sales lead lists and connect directly with decision-makers. The platform operates on a subscription model.
Pros
- Good for finding high-level information
- Offers a wealth of information
- A diverse range of functionality
Cons
- Concerns about pushy sales tactics
- Concerns about data accuracy
Pricing
- Pricing is only available upon request
UpLead is one of the top Discoverorg alternatives in the market today.
13. LeadMine
LeadMine gives businesses a quick way to find new customers. The lead generation software offers up accurate information and operates on a subscription model, to give users enhanced flexibility.
Pros
- A diverse range of features
- Lead scoring and prospecting
- Quality information
Cons
- Limited search functionality
- Some Chrome plugin issues
Pricing
- Free: 10 credits per month
- Basic: $29 for 100 credits per month
- Essential: $49 for 300 credits per month
- Professional: $149 for 1,000 credits per month
- Premium: $299 for 2,500 credits per month
- Enterprise: Starts at $2,000 per month
14. Lead411
Lead411 is a sales intelligence platform that allows businesses to access direct dials, verified emails, and other additional data. It also operates on a subscription basis, with a range of plans on offer.
Pros
- Specific filters and search features
- Largely accurate data
- A focus on customer satisfaction
Cons
- Some bounceback
- Lacks the ability to update contacts
- Problems with Salesforce integration
Pricing
- Starter: $37.50 for 150 exports per month
- Basic: $75 for 150 exports per month
- Pro: $150 for 450 exports per month
- Enterprise: Open to negotiation
15. InsideView
InsideView gives marketers and sales professionals access to the data and intelligence needed to help drive higher revenues. It also operates on a subscription basis and offers a range of subscription models.
Pros
- Robust search features
- Integration with leading platforms
- A useful watchlist feature, to receive timely updates
Cons
- LinkedIn integration is difficult to use
- Some markets are less accurate than others
- No mobile version
Pricing
- Professional: $99 for 100 company or contact experts per month
- Enterprise: Custom pricing
UpLead is a solid Insideview alternative if you prefer other options.
16. Lusha
Lusha offers B2B contact information for marketing and sales professionals. The platform prides itself on offering a range of data points and integration with platforms such as Salesforce.
Pros
- It also includes personal emails
- Smooth integration with LinkedIn
- Possible to update existing contact records
Cons
- Occasional glitches require a reload
- Data accuracy is sometimes an issue
Pricing
- Basic: Free with 5 credits each month
- Professional: $39 for 50 credits each month
- Premium: $49 for 80 credits each month
- Enterprise: $69 for 120 credits each month
Try UpLead if you’re looking for an awesome Lusha alternative.
Buy high-quality leads without overpaying
We hope that this piece helps you make the most informed, right choices regarding purchasing leads. As you can see, a vast wealth of options are available to you when it comes to discovering and buying high-quality leads!
To get the most accurate leads, consider UpLead.
We are trusted by some of the world’s biggest businesses, and we get great results.
Start your free trial today to quickly find, connect, and engage with qualified—and even ready-to-buy prospects.
