Adapt.io pricing at a glance:
- Free (25 credits/mo)
- Starter $49/mo or $490/yr
- Basic $99/mo or $990/yr
- Custom: custom quote
(Credit-based; annual ≈20% off; unlimited users.)

The lead generation and outreach tools a marketer or salesperson picks directly affect how much pipeline they build. Adapt.io is one such tool: a sales acceleration platform built to help you target your ideal customers. Adapt.io is a B2B lead intelligence platform with a Chrome extension, an API and data enrichment capabilities. This article breaks down Adapt.io’s pricing and key features. It also covers integrations and alternatives.
Adapt.io Pricing & Products
Plan names and prices are published on Adapt.io’s site, along with credit limits per tier. Annual billing runs about 20% off, and users can add teammates at no extra cost.
The platform is now organized around two core capabilities: prospecting (building and searching targeted contact lists) and data enrichment (appending verified contact and company details to records you already have). Both are available through the web app and a Chrome extension, plus the Adapt API.

Free
Price: $0 (monthly) or $0 (annually)
Included: 25 email credits/mo (300/yr), 25 enrichment credits/mo (300/yr), 25 contacts/day; Chrome extension, advanced filters, list-building; email support.
Best for: testing/basic prospecting.
Starter
Price: $49/month or $490/year (~20% off) (Source: Adapt.io pricing)
What’s included: 500 email credits/mo (6,000/yr), 500 enrichment credits/mo (6,000/yr), 50 contacts/day; CSV export, saved searches, ABM list building; priority email support.
Best for: solo users/small teams building targeted lists.
Basic
Price: $99/month or $990/year (~20% off)
What you get: 1,000 email credits/mo (12,000/yr), 1,000 enrichment credits/mo (12,000/yr), 100 phone credits/mo (1,200/yr), 100 contacts/day; phone numbers, CRM export, per-company contact limits, basic reporting; priority email support.
Best for: teams that need phones + CRM export.
Custom
Price: Contact sales (custom)
Everything above, plus: Customizable credits, no daily contact limit, suppression lists, job-change alerts, dept-level growth signals, team management, advanced reporting, API access, dedicated AM, onboarding, chat/call support.
Add-ons note: Phone credits are included on Basic (100/mo; 1,200/yr) and custom for Custom; API access is Custom-only.
Adapt.io Prospecting
Prospecting is the part of Adapt.io built to help teams build targeted lists of prospects. It filters contacts by job title and department, plus seniority level and location. It filters companies by industry and headcount, plus revenue, so users can narrow a list to their ideal buyer before they send an email.
Key Features
Key features of Adapt.io Prospecting include:
- Funding insights that flag recently funded companies
- Job-change alerts for decision-makers moving into new roles
- Contact and company search filters, including revenue, headcount, plus location
- Lead scoring to rank prospects and narrow down a targeted list of prospects
Adapt.io Chrome Extension
The Adapt.io Chrome extension is a separate prospecting tool in the Adapt.io suite. It works alongside the web app. Users can pull verified contact data straight from LinkedIn or a company website while they browse.
Key features include:
- Visibility into industry and email address details, right in your browser
- Real-time contact data enrichment
- Access to CRM with API
What is Adapt.io?

Adapt.io is a B2B lead intelligence platform that provides contact data for marketing and sales teams. It’s a sales acceleration platform built around prospecting and data enrichment, plus CRM integration and a Chrome extension. Adapt.io states its Chrome extension is used by 500,000+ people globally. It holds a large database of B2B contact and company data, and it helps sales teams target the accounts and buyers they actually want to reach.
What Does Adapt.io Do?
Adapt.io is a B2B company database provider built to speed up the sales acceleration process. It helps companies discover and enrich sales and marketing data with search filters aimed at specific buyer criteria. The platform offers Chrome extension prospecting, API access and data enrichment, which together cover most of what a sales or marketing team needs from a contact database.
Adapt.io Key Features
Lead generation, contact discovery and API access all ship in one Adapt.io subscription. Businesses use these features to expand their prospect pool and sharpen sales and marketing targeting.
Some of the key features of Adapt.io include the following:
- A B2B company database that updates as organizations change, keeping data accurate over time
- Finding prospects saving lead lists and optimizing sales and marketing efforts through a unified sales acceleration platform
- Chrome extension and API access built into the same workflow
Adapt.io’s Chrome extension finds emails and phone numbers on LinkedIn and company websites, directly in the browser.
Lead generation doesn’t have to be all that painful. With UpLead, you can easily connect with high-quality prospects and leads to grow your company.
Adapt.io Integrations
How well a tool connects to the rest of a sales stack determines how much of its data actually gets used. Adapt integrates with several platforms to extend its data beyond its own app.
Some of the available integrations include:
- API access: built on REST, with SSL used for secure data transmission
- Chrome extension: This lets you get leads from your browser and build complete profiles
- Native CRM integration: Reduces time spent on manual data entry and keeps your sales pipeline current
Adapt offers a REST API for CRM and workflow integration (data retrieval and enrichment automation).
UpLead is the Top Adapt.io Alternative

Among alternatives to Adapt.io, UpLead is worth a close look. UpLead helps businesses find and reach their ideal customers, then keep them engaged. It verifies its data through a combination of human review and machine-learning checks.
UpLead provides instant access to millions of verified B2B contacts with direct email addresses. Users can search by industry, location, sales volume, employee count, public vs. private status, contact title, job function, management level, plus other filters. With an industry-specific company database, you can build a qualified lead list faster than manual research allows.
Key features of UpLead include:
- Built with ease of use in mind
- High-quality data with over 95% data accuracy
- Real-time verification that combines human review and machine learning
- One-click contact import and export
- Integrations with leading CRMs and tools (e.g., Salesforce, HubSpot, Zapier)
Pricing:
UpLead offers three plans: Essentials, Plus and Professional. Essentials costs $99 per month, or $74 per month billed annually. Plus costs $199 per month, or $149 per month billed annually. Professional pricing is custom and billed annually only. It adds buyer intent data and full API access, plus bidirectional CRM sync, on top of the Plus features. UpLead also offers a seven-day free trial.
Try UpLead to see how the data quality compares against your current list.
Additional Alternatives to Adapt.io
In addition to UpLead, other alternatives to Adapt.io cater to different needs and budgets. Two popular options include ZoomInfo and Lead411.
ZoomInfo

ZoomInfo is a platform built to help businesses discover and connect with their ideal customers, then engage them efficiently. Its B2B contact database and advanced search filters let businesses narrow down prospects based on specific criteria. That targeted approach, combined with AI-powered data enrichment and intent data, lets companies focus on potential customers who are more likely to convert.
Key Features of ZoomInfo include:
- Real-time data streams that allow sales teams to keep their data up-to-date
- Advanced search filters to build precise lists
- Accurate emails and work numbers, plus direct dials, on the right prospects in seconds
- Sales analytics that provides insights into campaign performance and prospect engagement
Pricing:
Pricing for ZoomInfo varies depending on your needs and the platform offers a customized quote upon request.
Lead411

Lead411 is a B2B data platform designed to help businesses identify and connect with their target audience efficiently. It lets users identify essential company intelligence news to create a compelling sales conversation.
Key Features
Lead411 brings an extensive set of capabilities, including:
- Verified emails
- Direct phones
- Advanced search
- Detailed employee and company firmographic data
- Chrome extension
- CRM customizations
- Company news and press updates
- Direct email outreach
- AI Search Assistant
Pricing
Spark: $49/month (1,000 exports/mo) or $490/year (12,000 exports/yr).
Ignite: starts around $150/month on monthly billing, or $1,500+/year on annual billing, which includes buyer intent data; exact pricing scales with usage and requires a quote. (Source: Lead411 pricing)
Blaze: Custom (Let’s Chat); unlimited exports/yr; optional API access and enterprise-grade integrations.
Lead411 publicly lists Spark at $49/mo and $490/yr on its pricing page. (Source: Lead411 pricing)
FAQs About Adapt.io Pricing
Below are a few of the most frequently asked questions about Adapt pricing.
How much does Adapt.io cost?
Starter is $49/mo or $490/yr (about 20% off). Basic is $99/mo or $990/yr. A Free plan is available, and Custom pricing requires a quote from sales. (Source: Adapt.io pricing)
Is Adapt.io free?
Yes, Adapt.io has a Free plan with 25 email credits and 25 enrichment credits per month (300 of each per year).
How do I opt out of Adapt.io?
Contact Adapt.io Support to discontinue your account, or to request access, changes or deletion of your data. Requests are handled within 30 days.
What You Need to Remember About Adapt.io’s Pricing
Adapt.io publishes its plan names and prices. Credit limits per tier are listed too, which helps if you are comparing sales and marketing tools. Starter is $49/mo or $490/yr, Basic is $99/mo or $990/yr and Custom requires a quote. Adapt.io offers real lead generation and sales acceleration features, but it is worth comparing alternatives like UpLead against your own budget and requirements.
With a clear understanding of Adapt.io’s offerings and pricing, you can decide whether this unified sales acceleration platform fits your marketing and sales strategies. Remember to weigh the pros and cons of each option before committing to a long-term solution.