What is RocketReach

What is RocketReach? A Complete Breakdown of the Tool (2025)

RocketReach provides instant access to verified contact information for over 700 million professionals across 35+ million companies, powering sales, marketing, and recruiting strategies. This comprehensive platform aggregates data from multiple sources to build the world’s largest B2B database of all industries with decision-maker emails and direct dials. What is RocketReach? RocketReach is a contact discovery

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Best Times for Cold Calling

Best Times for Cold Calling in 2025 (Stats Included)

Cold calling is an age-old sales strategy that helps businesses turn prospects into leads and customers. With the advent of the internet, digital marketing, and social media, there’s been less focus on traditional marketing channels. But even in 2023, cold calling and other tried and true methods bring organizations billions of dollars in revenue each

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Lusha

What is Lusha? A Comprehensive Beginner’s Guide (2025)

Lusha is emerging as a formidable player in sales intelligence tools and engagement. This guide comprehensively overviews Lusha’s capabilities to empower marketing, sales, and recruiting professionals. It also explores Lusha’s database breadth, accuracy guarantees, ease of use, regulatory compliance, and more to assess fit. For growth-focused teams, Lusha warrants strong consideration. What is Lusha? Lusha

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How to Address a CEO: Get Noticed With These Tips

How to Address a CEO: Get Noticed With These Tips

Whether you’re emailing, calling, or meeting in person, it’s important to address a CEO correctly to make a great first impression. Once you locate the CEO’s (email) contact information, it’s time to reach out. First impressions are everything; addressing a CEO requires a different approach than meeting lower-ranking employees. No matter the intent of the

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What is ZoomInfo? The Complete Beginners Guide

What is ZoomInfo? The Complete Beginners Guide

What is ZoomInfo? ZoomInfo is a business information provider based in Vancouver, Washington. The company offers a subscription-based service that provides access to business contacts and company profiles. Originally founded as DiscoverOrg in 2007 by Henry Schuck and Kirk Brown, it operated until February 2019, when it acquired its competitor Zoom Information, Inc. and subsequently

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what-is-apollo.io

What is Apollo.io? A Complete Overview (2025)

Apollo.io is a data-driven inbound and outbound sales engagement and intelligence platform designed to empower B2B organizations to efficiently identify, connect with, and close deals with their ideal customers. This comprehensive overview will enable you to fully understand Apollo’s capabilities and determine if it is the right sales enablement solution for your business. This deep-dive

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