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Alex Birkett is HubSpot’s Senior Growth Marketing Manager, and he specializes in the area of user acquisition. Prior to his current stint at HubSpot, Alex worked as a Growth Marketing Manager in ConversionXL, where he grew ConversionXL’s blog to 3 million visits per year. In this UpLead Growth Chat, we sat down with Alex Birkett
The purchasing process has made tremendous development. With a wealth of information, buyers are becoming more accurate in making their purchasing decisions. A sales talk in the conventional sense rarely exists. Salespeople who want to sell their products or services have to use new methods. This is where inbound sales comes into play. What Is
So, what is a sales strategy really? Well, in the bigger sense, it’s a company’s unique strategy for selling its products or services to its target market. But at the practical, granular level, a sales strategy is anything that can get a company more sales. And the reason companies use multiple sales strategies that work
Lead generation is one of the most significant and challenging processes for a business. Whether you have a B2B company or a B2C one, gathering leads translates directly to your future growth. And to increase your customer base, you’ll have to invest in different strategies to get the results you need. One of them is
As a sales manager, you’ve got one task: selling products or services to people. Sounds easy. Sell a bit stuff here and a couple of units there to reach your quarterly goals. But, of course, it isn’t that simple – especially if you don’t know a lot about your potential customers. Let’s face it, without
There’s no faster way to get a prospect’s attention than outreach. The question is, how do you make great cold email templates…